Texas Blue Water Filtration
Texas Blue is a small family owned business based off of Potranco Rd. in San Antonio. In business for over 20 years, Texas Blue was seeking a solid refresh, looking for a flair of credibility. After a thorough analysis, our diagnosis for Texas Blue was to proceed with a logo rebrand, website refresh with improved SEO and keyword optimization, and solidify their branding voice and values.
Part 1: The Logo
In the realm of business communication, a professional logo stands as a pivotal symbol of a brand's identity and values. Seeking to resonate more deeply with Texas residents, we evolved the logo to embody this commitment, integrating a rising Texas star into the background for a familiar yet enhanced representation.
This transformation was complemented by revamping their mascot into a more scalable and approachable figure, ensuring the brand's image is not only memorable but also warmly relatable to its audience.
UPDATED 'TEX' MASCOT
Part 2: Signage & Assisting Graphics
Professional signage and flyers are crucial elements of a brand's visual language, embodying its values, ethos, and character. Consistently designed and well-crafted, these materials not only capture attention but also foster brand recognition and recall. By enhancing brand awareness and forging a strong, recognizable identity, they play a pivotal role in the marketplace.
Part 3: The Website
Revamping a website can revolutionize a company's digital presence. For our client, Desacco's expertise in website overhaul dramatically enhanced site flow, speed, and Google searchability. The strategic integration of targeted pay-per-click ads and engaging blogs has been pivotal in amplifying their online visibility.
This comprehensive approach has yielded tangible results, with the client experiencing a significant uptick in calls, a direct testament to the effectiveness of Desacco's PPC and organic search enhancements.